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The Coca-Cola Company's New Social Media Principles

DateMonday, January 11, 2010 at 9:06AM

In this video, Adam Brown, of The Coca-Cola Company, shares some insights regarding their new social media policy, known internally as their "Online Social Media Principles". All Coca-Cola associates who wish to represent Coca-Cola, must complete a company social media certification program.

If you would like to review Coca-Cola's new social media policy, you may download the pdf here: http://bit.ly/ccsmpolicy. Thank you to Digital Buzz for breaking this story.

AuthorJenny DeVaughn | CommentPost a Comment | Reference1 Reference |
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