Entries in digital (4)


8 Killer Social Media and Digital Marketing Quotes

Best quotes heard at the Digital Marketing Mixer in Chicago, IL:

  • Content Doesn’t Win. Optimized Content Wins.
  • People Don’t Expect Your Company to be Perfect. They Expect You to Provide Solutions.
  • Don’t Train. Simplify.
  • Your Customers Are Listening in Social Media. And So Are Search Engines.
  • Many crummy trials beats the big thinking.
  • The Art of Twitter is in the Retweet. You Must be Interesting.
  • Tactics Without a Strategy is Worse Than Doing Nothing at All.
  • Measurement is Like Laundry. It Piles Up the Longer You Wait to Do It.

Thank you to Jason Baer for posting these quotes from Li Evans, Debra Ellis, Dr. BJ Fogg, Peter Shankman and Amber Naslund on his social media marketing blog, Convince & Convert.


Are You Ready for 4.0?

The Economist magazine's Media Convergence Forum is being held next month in New York City to discuss the rapidly changing media landscape: decrease in the traditional forms of media, increase in online social networks and the adoption of digital/mobile technology by consumers.

This promotional video for the event certainly sets the stage for a lively debate among the confirmed speakers, which includes:
Barry Judge, Chief Marketing Officer, Best Buy
Bonita Coleman Stewart, Managing Director, U. S. Sales, Google
Terry D
avenport, Senior Vice President, Global Marketing and Brand Strategy, Starbucks

Are you ready for the next innovations in media and technology?


Your Recommended Daily Allowance of Social Media

Review your social media activities.  Are you committed to producing quality content?

Your social media strategy needs to use the correct tools and focus to gain long-term, nourishing and healthy relationships. For example, stop treating Twitter like a conversation you have while you are in a drive-thru talking to a speaker and ordering fast food.

It may be time to upgrade your social media and digital methodology. The choice is yours.

Kudos to the talented  Valeri Gungor who created this graphic and for the original blog post by the Chancellor of Social Media University - Global,  Lee Aase.


Social Media Revolution


Are you ready for the social media revolution?

With the support of my professional colleagues, family and friends, I have decided to follow my dreams and launch a social media consultation firm.  It is an honor to have the opportunity teach individuals and companies how to pay-it-forward using digital tools to reach their goals.  Thank you for your interest in my new venture as the Chief Enthusiast Officer (CEO) of Social Precision.