Transparency vs. Too Much Information (TMI)
Monday, April 25, 2011 at 9:06AM 
When you work in social media, there is a balance between being transparent and providing too much personal information. In my work, I decided several years ago not to say anything online that I wouldn't discuss in person to a client, employer or my most esteemed relative. Here are points to consider before taking your personal reflections online:
1. How will this affect my family and friends? Your actions online can potentially harm your family's interests and ultimately, their safety. Also, you may have relatives or children who have political or other career aspirations.
2. What is the best channel for me to share this information? When I have bad news to share with my family and close friends, I call or speak to them in person first. Even though it would be a timesaver, in the long run, initially posting this type of news to Facebook will generate more questions than answers.
3. What does this information reflect about my professional brand? Each update, post and tweet matters. They collectively affect your reputation and image. If your feeling about the subject is temporary or it will pass, you shouldn't share it online.
4. How would I feel if I read these insights from one of my mentors? Think about how you would react if someone from your trusted network posted it. Would it drive you to help them or question their judgment?
If you are on the fence about any comment or topic, my recommendation would be not to post the material. There are so many interesting trends and solutions that you can provide in your niche. Share your best knowledge, not something that truly needs to stay in your ever-changing thought bubble.
transparency 
Reader Comments (4)
Jenny - This is great information and advice to live by in general. It happens to apply to social media too! Thank you for always sharing insightful information. Another great post!
Thanks, Teela. I really appreciate your kind words. You always put your best foot forward.
I agree with your tips! I have become a Social Media Enthusiast, but at the end of the day my motto still applies.....when in doubt, don't post or just say no! Thanks for sharing!!
Agreed, Bridgette! Thanks for your comment.