Entries in mtv (1)


Bad Tweets Vs. No Tweets

While watching the MTV Video Music Awards (VMA's), Taylor Swift started to give her acceptance speech for Female Video of the Year. Kanye West boldly interrupted the show. He thought Beyonce had one of the best videos of the year and should have won.

Kanye could have waited until the event was over and had a traditional interview with the press. He chose to grab the moment and literally the microphone.

According to TwiGUARD, this caused a huge spike in Twitter traffic and became a trending topic. MTV is live-blogging the event and also tracking all of the fast-paced tweets. This unexpected drama was given top billing. I'm sure Kanye's publicist and management are not taking the night off.

Kanye West's name was actually booed when it was brought up later by P. Diddy when he presented the Best Male Video of the Year.

For an artist like Kanye West, who seems to enjoy controversy, is it better to get bad publicity or no Internet traffic at all?